These days we are bombed with an army of fundraisers that ask us for money at any corner. As you read this, you may see the image of fancy dressed girls stopping you and saying: ‘Sir, it`s such a beautiful day today. Donate something and make a child happy’. When you do want to give them some change, they say: ‘Oh no, thanks. But we need your credit card details’. Why?
There are more than 185.000 registered charities in England and Wales. According to facts, the number grows with 5000 charities every year. But one can struggle to imagine what is that one charity is doing different from the other. Why do we need 600 cancer charities? It seems to be because a charity is that successful business idea that would hardly fail. Because of being non profit organizations that are granted with exemptions from taxation, they have a lot of generous investors. Moreover, with every new ‘costumer’, the charity is able to reclaim that person`s taxes as a gift for them.
‘Out of confusion the charity sector only functions because of trust’ claims Gordon McVie, the general director of Cancer Research Campaign (CRC), the second largest cancer trust. Yes, it is a game on people`s money, but doubtless on human feelings as well. It`s very convenient to set up a direct debit with a £5 minimum donation. But what happens with that old granny that from the bottom of her heart wants to donate her last pound for a noble cause and is refused? It`s unfair. Charities should never forget that they are charities before businesses.
I`m not saying that they are bad, I do believe that they are doing a great job because agreeing to Chris Hanvey, the director of the John Ellerman Foundation: ‘It’s often a personal response to a tragedy’. When parents lose their child because of leukemia or cancer they set up a new foundation in his/her memory. They are appealing to big-hearted people to contribute, in order to save people affected by the same problem. And again: you need to research, to have an office, to pay the administration, to pay fundraisers, so on and so forth. If they took some time to think, they would have noticed that pairing up with another existing charity, they could have helped more.
Of course we should help people. It`s definitely horrible to see a child whose life is ruined because of an operation that costs £1000. But in a long-term if you just operate the child, then he lives a little bit better but in the same situation which produced him. The question is: will a further ‘NSPOO’ change this?